Apparently MGA trademarked "Barbara" on November 13, 2020. This is found on Trademarkia.com under "Toys and Sporting Goods Products".
https://trademark.trademarkia.com/barbara-90318954.html
@Barbie Is this the reason why you left My Scene and went to California? Where MGA is?
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THATS EMBARRASSING OML
Yes! Indeed: